BROADCAST SERVICES

Content
Development

  • 01

    CONTENT STRATEGY

    We believe in getting our hands dirty along with your editorial team to decide the channel’s content development strategy. We brainstorm and finalise the format and feel of each bulletin & programme based on the channel vision and target audience.

  • 02

    MARKET RESEARCH

    Our team of experts spends time onsite to study the region’s consumer spend & TV viewership patterns followed by analysis and recommendations to create a competitive content strategy for the channel.

  • 03

    BRAND STRATEGY

    Brand Strategy is a mechanism to come up with an idea that sets your channel/product apart from another. NDTV with its vast experience guides you in creating a unique promise of value for your brand in the market & develop a competitive strategy.

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