Astro AWANI- Jakarta, Indonesia
Astro AWANI, Indonesia is a 24 hour News and Current Affairs Channel in Bahasa language
The ASTRO Network is Malaysia’s leading cross-media group with significant presence in DTH TV services, commercial radio and TV programming.
We provided end-to-end services towards channel set-up. Right from market research to final implementation we created an efficiently functioning channel. We also conducted pre-launch dry runs and post-launch operational support. The channel went on-air in June 2006.
Channel Management Services:
Post the launch NDTV provided full on air support for the first 6 months of operations.
•Highest viewership ratings across all Astro channels on the platform.
•Strong financial performance.
•Clear news leader in the Indonesian market
•It achieved an EBITDA breakeven within 6 months of operations.
*However, due to continued differences between JV partners, Astro Indonesia was taken off air in October 2008.